“We are definitely reaching our audience where we really want to reach them. The ads are driving a good amount of traffic... We’re excited about [Placecast] and our client is very happy with the results.”
Alex Stone
Media Strategist, OMD
FedEx Kinko’s Campaign
Geo-targeting Is More Than DMA
Placecast is the first online advertising network that targets and places advertising based on the real-time physical location of a user's Internet connection. Placecast gives online advertisers the same advantages available through other physical media networks such as outdoor and transit advertising - namely relevance to location and surroundings - plus the ability to change the message according to date, time, event, or other real-time attributes.
Placecast is able to tailor its PlaceAds™ by “locating“ the consumer's Internet connection on any device - laptop, mobile phone or GPS device.